A few days ago, I had the opportunity to view the footage of the 2002 Miss Teen of Alabama Pageant. The Miss Teen of Alabama which is a preliminary to Miss Teen of
America (now American Pageants) was my 1 st pageant. Fond memories started flooding back to me as I watched snippets of various aspects of the competition. I was able to relive the moments and reflect upon my accomplishments at that pageant. In all honesty, I had no real interest in pageantry prior to that competition. Receiving a letter in the mail from the Miss Teen of Alabama Pageant system shifted my mindset about pageantry. I chose to go forth and compete in the pageant, and it changed the trajectory of my life.
Pageantry eventually became my passion. I saw a need to use this platform to empower women and girls for success. Now, almost 18 years later, I am a pageantry professional who has held several pageantry titles, judged and coached contestants all over the Southeast, served on staff for a national pageant system, written several books, and appeared in major publications.
I was able to turn my passion into profit, and all of that would not have been possible had it not been for my 1 st pageant experience. Pageantry may be a passion for many of us but not all are able to successfully turn it into a profitable endeavor. Here are 4 things I did to turn my passion into profit.
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1. I became clear on my why.
It is one thing to start a business, but it is equally important to understand why you
are doing it. I created my business because I wanted to empower women and girls
for success. I wanted to teach them how to become their best selves on and off the
stage. Once I was clear on my why, I was able to create content that would benefit
my clients in a helpful and holistic way.
2. I educated myself.
Even though I had several years of pageantry experience prior to starting my business, I did not know it all. I continued to educate myself on things related to the
industry. I read blogs and magazines, viewed video content, attended pageants, judged pageants, volunteered, and the list goes on. I tell everyone that Google.com
is my best friend, and I continue to use it daily. There is power in knowledge.
3. I created goals.
I create weekly, monthly, and yearly goals when it comes to my life and business. In order to be successful, you must set goals. Do you want to attain a certain number
of coaching clients by end of the month? Do you want to create courses in the next 6 months? Do you want to write a book by end of the year? Whatever goal you
choose, you must write it down and create a plan of action to accomplish that goal. Also, make sure your goals are S.M.A.R.T. S.M.A.R.T. is an acronym that means
Specific, Measurable, Achievable, Relevant, and Time-Bound. Smart goals can lead to smart money.
4. I hired a coach.
I will admit I did not do this in the initial stages of creating my brand, but I eventually hired someone who helped me gained clarity so I could take my business to the next
level. Hiring a coach in the beginning stages of your business can save you a lot of time, money, and frustration. Yes, you will make mistakes along the way, but a coach will help guide you, so you are able to navigate the journey of business ownership in a more peaceful and profitable way.
Owning a business is not for the faint of heart. It takes time, money, patience, and discipline for it to grow and flourish in a beautiful way. The road will not be easy, but it is
worth it because you are creating something that serves as answer to someone else’s need.
Krystle Bell Saulsberry is a pageant consultant, financial coach, author, content creator, and speaker. Krystle is the Owner and Founder of Krystle Clear Pageantry. Krystle
Clear Pageantry is web-based platform designed to coach and educate women and girls on how to have a winning mindset, make a good presentation, and develop self-
confidence. Krystle Clear Pageantry offers one on one coaching, workshops, books, courses, and content creation.
Follow Krystle on Facebook, Instagram, Twitter, and Pinterest.